Why consistency beats quick wins.
Why most content strategies die within 3 months, and what actually works instead. Will Colthup on consistency, patience and long-term ROI.

About the guest
Video Content Consultant
Will is the founder of BCENE. He builds video-first content engines for B2B founders, strategy, filming, editing, and repurposing. He puts leaders on camera, coaches delivery, and ships weekly. Vlogs, podcasts, thought-leadership, employer branding.
With 12+ years behind the camera, Will focuses on consistent content that drives pipeline, not vanity views.
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