About
Nobody trains you for the job you got promoted into
Helping ambitious high achievers in tech to think smarter, lead better, and deliver more.
Build Your Edge is where people who have already done that job explain how: one problem at a time, with something practical to take away at the end of every episode. No sign-up, no email address, no upsell waiting at the other end.
The gap nobody prepares you for
You got good at the craft, and that got you promoted. Then the job turned into people, priorities and politics, and nobody handed you a manual for that part.
Why it’s hard
- You were promoted for one set of skills and you're now judged on a completely different one
- The advice you can find is either generic, or a funnel into someone's coaching programme
- Anything genuinely useful sits behind an email form
- You don't have spare hours to work it out from first principles
What we do about it
- One focused problem per episode, explained by someone who has actually solved it
- No sponsors, no product pitches, and no guest here to promote their own book
- A free tool with every episode — no email, no sign-up, no gate of any kind
- Start from the problem in front of you or the job you do, not from episode 1
What you actually get
All of it free, none of it gated. You never have to give us an email address to take something away.
Conversations that get to the point
One topic, one guest who has done the job, and no meandering. Most run under an hour.
Browse the episodesSomething to take away
A worksheet, framework or template from every episode, written by the guest. Downloads immediately.
Browse the toolsA way in by problem
Pick the thing you're dealing with and get the episodes, tools and events on it together.
Browse by themeSorted by the job you do
The same library, filtered to what matters for an engineer, a tech lead, a director or a founder.
Find yoursPeople who've been there
CTOs, founders, coaches and operators. Every one of them has done the thing they're talking about.
Meet themOccasionally, in the room
A handful of live events a year, built the same way as the episodes — practical, and worth the evening.
See the eventsHow we work
Every episode is planned with the guest before we record, built around one focused topic, and paired with something you can download and use straight away.
A guest’s background matters: it’s what makes the advice worth taking. But it’s the setup, not the subject. If an episode isn’t useful to you, it doesn’t go out.
How episodes get madeWhy Build Your Edge is different
- 1
Audience first
We focus on helping you, not promoting the guest, and definitely not the host.
- 2
Specific topic
Each guest brings one focused topic that speaks directly to high achievers in tech.
- 3
Insight you can act on today
Every episode leaves you with a free tool, guide, or template you can download and use immediately.
Who’s behind it
Two of us, and 31 guests who between them know a great deal more than we do.

Jeremy Burns
Co-Founder & Host
A career spent leading engineering teams and delivering under pressure. Enough people asked him the same questions that it seemed worth answering them properly. Hosts most conversations.
LinkedIn
Jack Cole
Co-Founder & Host
A career in recruitment building networks and finding great people, most recently running WeDo. Hosts some conversations, and drives the guest network, community and events.
LinkedInThe longer version is in the first episode, where Jack interviews Jeremy about why we started.
Never miss one
New episode every other Tuesday. Follow on the platform you already use — it's the only thing we ever ask.